Masterclass
When it comes to marketing strategy, there is no one-size-fits-all solution that can be taken off the shelf and applied to any business. What works for a global corporate house will not work for a bootstrapped startup and vice versa. The objectives, priorities and resources are widely different. A good marketing strategy should take this into account while driving brand and revenue growth.
If you are a passionate entrepreneur who feels that despite putting in a lot of time and effort, you are not getting the kind of growth that your brand deserves, I feel you.
I have been where you are, and faced the challenges that you are facing right now. When we are limited by time, money and skills, marketing often takes a back seat, and that hurts our growth.
I’m here to break the myth that effective marketing is expensive and unaffordable for startups. Certainly not! Good marketing requires focused groundwork, clear strategy and consistent execution.
Each of my following masterclasses is bespoke and specially crafted for small businesses. They provide solutions for some of the most common pain points of entrepreneurs. The sessions are about three hours in duration and are ideal for an audience of 20-30 participants.
From Customer to Cheerleader
Why spend a fortune looking for leads all the time, when your own customers can be your brand champions? This workshop is for customer-centric entrepreneurs who are ready to up their game. I will teach you how to generate warm leads through referrals and word of mouth. This workshop will give you the tools and strategies to convert your customers into brand cheerleaders and turbo-charge your business.
How to market your startup with zero budget
I need big investment to market my business - Having worked closely with hundreds of solopreneurs and small businesses, I have heard this line so many times. It stems from a myth that marketing is a high-cost activity. Not necessarily. This myth-busting workshop will give you a Ready-to-Execute marketing plan for the next 60 days, which will not only kickstart your business growth, but also free up time for you to focus on what you do best!
The 60-minute Business Plan
All of us have great business ideas, but so many of those ideas remain just that - ideas! They don’t see the light of day, because either we don’t qualify them, or we don’t know what to do with them. If you are an entry-stage entrepreneur or mulling over an interesting business idea, this brand new workshop is for you. I will help you qualify your business idea and create a simple business plan, all in 60 minutes! Sounds incredible? Well, so is the workshop!